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Sounding less academic about learning
Pearson (tone of voice)
Reinvigorating colleague understanding of intu’s ‘We make joy’ brand.
Intu
Helping easyJet employees deliver an improved customer experience.
easyJet
Training 97% of the iwoca UK team.
iwoca
Saving Sky tens of thousands of pounds.
Sky
Running tone of voice training for AO.
AO
Improving NPS score by 29%.
E.ON
Getting tone of voice on everyone’s to-do list.
Network Rail
Getting leaders to loosen up.
PepsiCo
Getting lawyers to speak human.
easyJet
Switching from slides to stories.
Schroders
Training academics to become comfortable salespeople.
Manchester Metropolitan University
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